Leveraging the LA Trend Phenomenon

Leveraging the LA Trend Phenomenon
Fashion News Article Posted January 27, 2007

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Want to be the next Kitson, C&C, Juicy Couture or Frankie B.? Many of these successful West Coast brands started out as FBI members. All have learned the fine art of
leveraging the LA lifestyle
. They market product based on the way we all live, shop and dress. Find out what makes our distinctive lifestyle so appealing to global consumers and why so many leading brands are born here. Learn why buyers, editors, trend spotters and investors shop the Left Coast for the Next Big Thing. This seminar will inspire you to follow this exciting trend and teach you how to market your brand with the Made in California message.

Instructor: Debra Stevenson

Date: Tuesday January 30, 2006

Time: 6:00 - 9:00 PM

Cost: $40.00 FBI Members $55.00 Non Members

PREPAY FOR SEMINAR: ** PREPAY AND RECEIVE 5% DISCOUNT **
FBI Member - $38.00
Non Member - $53.00

Location: FBI Resource Center @ the New Mart 127 E. 9th Street, Suite 212 Los Angeles, CA 90015

Tuesday January 30, 2006

Location: FBI Resource Center @ the New Mart 127 E. 9th Street, Suite 212 Los Angeles, CA 90015