NOLCHA FASHION WEEK:LONDON ANNOUNCES ASSOCIATION with PROFILE SPONSORED by FASHIONCAPITAL
Fashion Article Posted January 21, 2008

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After the thriving success of Nolcha Fashion Week: NYC 2007, attended by fashion industry elite including Lord and Taylor, Bergdorf Goodman, Bloomingdale's, Cosmopolitan, and Vogue, Nolcha is proud to debut Nolcha Fashion Week: London 2008 in association with PROFILE sponsored by FashionCapital, the UK's leading fashion portal. FashionCapital aims to provide a one-stop online support resource for all areas of the clothing and fashion industry

Nolcha and FashionCapital are thrilled to host the exclusive Nolcha Fashion Week: London February 11th - 16th 2008. Invitees to NFW: London include: UK and European press, stylists, industry figures and buyers from top London boutiques and department stores.

FashionCapital and its global team of journalists, business advisers and contributors aim to bring you a fashion packed site that is useful, informative, and not forgetting to mention - inspirational. Peaking at 5.5 million hits and 68,000 unique users Fashion Capital was cited by the Sunday Times as an online favourite by cool hunters the world over.

Through FashionCapital's sister company, Fashion Enter, they promote emerging design talent through their PROFILE events. Bridging the gap between Graduate Fashion Week and London Fashion Week, PROFILE combines catwalk shows with a trade exhibition and a competition which has gained great success over the last 8 seasons sponsored by Hobbs, Topshop, Debenhams, Whistles and House of Fraser. Designers have included Catherine Eden and Fanniann.

PROFILE will be bringing the cutting edge London Designers to New York in September 2008. Each designer will be specially screened by both Nolcha and PROFILE to ensure the best of the crop will be introduced into the Big Apples fashion scene. Jenny Holloway, Director commented
This is such an amazing opportunity for 16 exceptionally talented ladieswear and accessory designers. There will be a launch party on Tuesday 12th February to introduce the potential designers to our New York partners; the match with Nolcha is an excellent fit for every one concerned.

JoJo Iles, Editor of FashionCapital comments: "The FashionCapital team is extremely excited to collaborate with Nolcha Fashion Week for up and coming design talent. This unison will no doubt benefit all concerned and provide opportunities both in the UK and Internationally. We look forward to a successful and productive partnership."

Kerry Bannigan of Nolcha states,
Partnering with FashionCapital was a natural fit. To be associated with such a well regarded company is amazing for our emerging designers.

About Nolcha Fashion Week : London

Nolcha Fashion Week (February 11th
16th, 2008) is where fashion ideas will start, where talents will flourish and where prosperous businesses will be born. Nolcha promotes and supports international fashion on the runway, in seminars and trade networking. Selected designers unveil their collections to a professional audience of press, buyers and industry figures from around the globe. Nolcha Fashion Week: London will be held at The Music Room, 26 South Molton Street, Mayfair, London W1K 5LF. Trade/press should contact Rebecca Strong rstrong@nolcha.com  

About FashionCapital : FashionCapital provides a unique online resource for all areas of the clothing and fashion industry. Established in 2001 FashionCapital has a wealth of expertise to provide users a comprehensive insight into the fashion industry. A dedicated team of experts are on board to support fashion businesses every step of the way. FashionCapital combined with Fashion Enter in September 2006 to ensure a full offer of complete business support. Fashion Enter has a network of boutiques, the fashion event PROFILE, an agency Representing, PR Dispensary Service, provides workshops & seminars and allows members to have on going mentoring and business advice sessions. The amalgamation of the two businesses has provided one of the most powerful forces in UK fashion today.

About PROFILE : For the last eight seasons PROFILE has been providing the fashion industry with new and emerging fashion designers in womenswear, menswear and accessories. PROFILE showcases the very best in true designer talent and is sponsored by top UK retailers. An exhibition, fashion show, networking event and competition - PROFILE sponsors offer winning collections floorspace in their flagship stores. Originally a London Development Agency funded project that was implemented by the London Fashion Forum which ended in March 06, PROFILE is now organised by Fashion-enter Ltd, sister company of FashionCapital.

FashionCapital & Fashion-enter, FC House, First Floor, 28 Station Approach, Hayes, Bromley, Kent BR2 7EH UK. Tel: +44 (0)20 8462 9620 www.fashion-enter.com  

Read another article about Nocha Fashion Week - Nolcha Fashion Week London February 2008 Fashion Event Article Posted January 21, 2008

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