Iconix Brand Group Inc. - learn about Iconix Brand here on Apparel Search | |||
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With innovative and creative advertising and promotions, Iconix is an award winning industry leader in promoting and elevating brands in the marketplace through traditional and new media platforms. Iconix Brand Group (ICON) is one of the world’s premier brand management company and owner of a diversified portfolio of strong global consumer brands across fashion, sports, entertainment, and home. Iconix specializes in marketing, merchandising and licensing its brand portfolio and has over 1,100 licenses with leading retailers and manufacturers worldwide that sell across various distribution channels from the mass tier to the luxury market, as well as through various media outlets. Iconix Brand Group, Inc. owns, licenses and markets a growing portfolio of consumer brands including CANDIE'S(R), BONGO(R), BADGLEY MISCHKA(R), JOE BOXER(R), RAMPAGE(R), MUDD(R), LONDON FOG(R), MOSSIMO(R), OCEAN PACIFIC(R), DANSKIN(R), ROCA WEAR(R), CANNON(R), ROYAL VELVET(R), FIELDCREST(R), CHARISMA(R), STARTER(R) and WAVERLY(R). In addition, Iconix owns an interest in the ARTFUL DODGER(R), ED HARDY(R), ECKO(R), MARC ECKO(R), ZOO YORK(R), Umbro, MATERIAL GIRL(TM) and PEANUTS(R) brands. The Company licenses its brands to a network of leading retailers and manufacturers that touch every major segment of retail distribution from the luxury market to the mass market in both the U.S. and worldwide. Through its in-house business development, merchandising, advertising and public relations departments Iconix manages its brands to drive greater consumer awareness and equity. Also, you should check the Iconix Brand Group in the definitions section here on Apparel Search or visit the official Iconix Brand Group website to learn even more. ML81215 - Iconix Brand Group Don't forget to visit the Iconix Brand Group financials section here on Apparel Search.
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