In June 2014 Sycamore Partners,
owner of brands including Talbots, Nine West, and Stuart Weitzman,
purchased Coldwater Creek’s intellectual property (use of the name,
logo and customer list) through CWC Direct LLC, and opened new headquarters
in Hingham, Massachusetts.
On November 3, 2014, Coldwater Creek
was re-launched as a catalog and online-only retailer.
In early 2018, a new Coldwater
Creek store opened in Burlington, Massachusetts, the company's first
brick-and-mortar store in three years.
Since they set out to reinvigorate Coldwater
Creek in 2014, over a million customers – both longtime fans and
happy newcomers – have shopped their catalogs and web site.
They believe in reinventions, second chances, new steps and next
phases. They believe in the confidence of knowing who you are, and
finding what fits your life and flatters your style. With respect
for their past and belief in their future, they are committed to
creating style that's spirited, unique, trusted and timeless.
Coldwater
Creek Financials
Jobs at Coldwater Creek
Coldwater Creek News
Below information is for historical
reference:
Regarding the 2014 Chapter
11 filing:
Friday April 11, 2014
women's clothing and accessories retailer Coldwater Creek
Inc. said the company and all of its U.S. subsidiaries have
filed voluntary petitions under Chapter 11 in the U.S. Bankruptcy
Court in Wilmington, Delaware.
Coldwater Creek said, it has been
looking for potential alternatives over the past several
months, including sale of the company. Unfortunately
the clothing retailer has failed to find a potential buyer
or a source of capital to provide liquidity. After the investigation
for better options, the Board of Directors determined that
liquidation would be the best way to maximize value for
the company's creditors.
Coldwater Creek intends to hold
going out of business sales in the coming months as they
are historically busy shopping periods for the retailer.
Coldwater Creek's stores and website are currently open
for business, and the company expects to commence sales
to liquidate its inventory in early May 2014.
Further,
Coldwater Creek said it has reached an agreement with its
lenders on its bankruptcy filing to maximize creditor recoveries
and reduce administrative expenses. The company has also
agreed to let inventory liquidators Gordon Brothers Retail
Partners, LLC and Hilco Merchant Resources, LLC to manage
the company's inventory clearance sales.
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Coldwater Creek began in 1984 as a home business
with one phone, an extra-long cord, a closet stuffed with merchandise
and a fierce determination to set new standards for mail order service.
Today Coldwater Creek is a leading specialty retailer of women's
apparel, gifts, jewelry and accessories. They
sell their merchandise
through a growing number of premium retail stores throughout the
country, their own
direct-mail catalogs and their
e-commerce web site at www.coldwatercreek.com. Their
headquarters are located in Sandpoint, Idaho, with a customer contact
and tech center in nearby Coeur d'Alene, Idaho and a state-of-the-art
distribution and customer contact center located in Parkersburg,
West Virginia.
Their multi-channel
approach
Since the opening of their
first premium retail store in November 1999, they
have evolved from a direct marketer to a multi-channel specialty
retailer. Their merchandise
is offered through two distinct operating segments - retail and
direct. Their retail
segment includes an expanding base of premium retail stores and
outlet stores along with their
day spa locations, while the direct segment encompasses their
direct-to-consumer business through e-commerce, phone and mail operations. Their
catalogs are prominently displayed in each premium retail store
to encourage customers to continue shopping even after they leave their
stores. This multi-channel approach also allows them
to cross-promote the brand and provides customers with convenient
access to their merchandise,
regardless of their preferred shopping method.
Their retail stores
Coldwater Creek's retail stores are located throughout the country
in regional malls and lifestyle centers. The store experience reflects their
brand position with an atmosphere that evokes the beauty of nature
and a warm, relaxed sense of ease. The experience is meant to inspire
and delight women with a beautifully vibrant, inviting, and natural
mood. With every visit, each customer can delight in discovering
something new and be inspired by individual products that reflect
the brand's heritage as a specialty purveyor of unique goods. Associates
encourage customers to explore and are knowledgeable and passionate
about the origins, stories, nuances, and design of all of their
products. As of January 30, 2010, they
operated 356 stores throughout the United States.
Their catalogs
They mailed their
first catalog in 1985, and the catalog business remains an important
part of their business. They
seek to create a seamless connection across all of their
customer touch points from their
stores to their catalogs
to their web site. Their
catalog communicates the brand's passion for artful, beautiful design.
Customers are inspired by a unique, original, and authentic experience
that connects with their creative spirit. Their
catalogs feature full color photographs, graphics and artwork to
showcase their merchandise.
The Coldwater Creek catalog is designed to drive traffic to their
premium retail stores, primarily featuring merchandise that can
be found in these stores. Customers can place orders over the phone,
through the mail or on their
web site.
Their web site
Their e-commerce business
at coldwatercreek.com began in July 1999 and is another important
vehicle to communicate with their
customers. They remain
focused on ensuring that all of their
touch points, ranging from their
stores, web site, catalog, and advertisements, have the same powerful
brand message and experience. Their
web site seeks to convey a sense of vibrancy, femininity, relaxed
beauty, and modern color that connects with the brand's roots that
are centered in the natural world and its warm and inviting experience. The
web site features the entire full-price merchandise offering found
in their catalogs.
Customers are driven to the web site primarily by their
catalogs, e-mail campaigns and online advertising.
Their customer service
Customer service is merely one aspect of a more overarching goal
to create an exceptional customer experience. The customer experience
at Coldwater Creek doesn't just happen. It is there by design. From
the sense of delight evoked in their
stores to the personal commitment inherent in their
associates, each element of the Coldwater Creek experience is carefully
designed. Coldwater Creek associates reflect the individual passion,
fashion sensibility, and confident spirit of the brand. With many
of the same interests, backgrounds, and passions, customers can
easily connect with associates, knowing that they understand their
needs and share an awareness of their unique fashion and lifestyle
issues and objectives. Shoppers feel at ease and engaged knowing
they are in a store that gets them.
The intimate and meaningful relationship developed between customers
and associates means that each customer is personally looked after,
cared for, and valued. Associates are committed to meeting each
shopper's needs, building friendships with customers, and going
above and beyond to provide the best, most individualized service
possible. To ensure that their
customer receives the same level of exceptional service, ongoing
training is provided for all store and customer contact center personnel.
The training is focused on company culture, customer service methods
and expectations, and product knowledge. They
also monitor customer shopping survey scores, customer comments,
conversion rates and other operational metrics on a daily basis.