The look of corsets, seemed tights, and skirts covering the knees had been abolished. The idea of buying urbanized clothing, which could be worn with separate pieces, was intriguing to women of this era in comparison to previously only buying specific outfits for certain occasions.
For daytime outerwear, short plastic raincoats, colorful swing coats and dyed fake-furs were popular for young women. In 1966, the Nehru jacket arrived on the fashion scene, and was worn by both sexes. Suits were very diverse in color but were for the first time ever, fitted and very sliming. Waistlines for women were left unmarked and hemlines were getting shorter and shorter.
Footwear for women included low-heeled sandals and kitten-heeled pumps, as well as the trendy white go-go boots. Shoes, boots, and handbags were often made of patent leather or vinyl. The Beatles wore elastic-sided boots similar to Winkle-pickers with pointed toes and Cuban heels. These were known as "Beatle boots" and were widely copied by young men in Britain.
The
late
1960s
By 1969, the androgynous hippie look was in style. Both sexes wore frayed bell-bottomed jeans, tie-dyed shirts, workshirts, and headbands. Wearing sandals was also part of the hippie look for both sexes. Women would often go barefoot, and some even opted to go braless.
Fringed buck-skin vests, flowing caftans, Mexican peasant blouses, gypsy-style skirts, scarves, and bangles were also worn by teenage girls and young women. Indian prints, batik and paisley were the fabrics preferred. For more conservative women, there were the "lounging" or "hostess" pyjamas. These consisted of a tunic top over floor-length culottes, and were usually made of polyester or chiffon.
Another
popular
look
for
women
and
girls
which
lasted
well
into
the
early
1970s
was
the
suede
mini-skirt
worn
with
a French
polo-neck
top ,
square-toed
boots,
and
Newsboy
cap
or
beret.
Long
maxi
coats,
often
belted
and
lined
in sheepskin,
appeared
at the
close
of the
decade. Animal
prints
were
also
popular
for
women
in the
autumn
and
winter
of 1969.
Women's
shirts
often
had
transparent
sleeves.
Psychedelic
prints,
hemp
and
the
look
of
Woodstock
came
about
in this
generation.
Hairstyles
Head coverings changed dramatically towards the end of the decade as men's hats went out of style, replaced by the bandanna, if anything at all. As men let their hair grow long, the Afro became the hairstyle of choice for African Americans. Mop-top hairstyles were most popular for white and Hispanic men, beginning as a short version around 1963 through 1964, developing into a longer style worn during 1965-66, eventually evolving into an unkempt hippie version worn during the 1967-69 period which continued in the early 1970s. Facial hair, evolving in its extremity from simply having longer sideburns, to mustaches and goatees, to full-grown beards became popular with young men from 1966 onwards. Women's hair styles ranged from beehive hairdos in the early part of the decade to the very short styles popularized by Twiggy just five years later to a very long straight style as popularized by the hippies in the late 1960s. Between these extremes, the chin-length contour cut and the pageboy were also popular. The pillbox hat was fashionable, due almost entirely to the influence of Jacqueline Kennedy, who was a style-setter throughout the decade.
Additional fads and trends
The '60s also gave birth to the skinny jean, (slim-fit pants), worn by Audrey Hepburn, which is again popular with young women today.
The late 1960 produced a style categorized of people whom promoted sexual liberation and favored a type of politics reflecting peace, love and freedom. Ponchos, mocassins, love beads, peace signs, medallion necklaces, chain belts, polka dot-printed fabrics, and long, puffed "bubble" sleeves were additional trends in the late 1960s.
New materials other than cloth (such as polyester and PVC) started to become more popular as well.
Read the 1970's Fashion History.
Learn more about 1970's Women's Fashion.