Street Fashion Blogger

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A street fashion blogger is a person who blogs about street fashion: trends born from individuals who may not work in the fashion industry, mixing and matching the clothing in their own wardrobes into ensembles that, if enough people follow the direction, become full-fledged fashion trends. Street bloggers find inspiration in the trends they witness in the streets, and keep a careful watch to catch a new trend in its early stages. The better bloggers snap a photo to capture the moment, then explain the look and its potential to their viewers. The tools of the trade are a digital camera, a sense of style and an eye for fashion — no professional journalism or photography credentials required.

Street Fashion Blogger by Apparel Search - Fashion Terms of Interest to the Fashion Industry

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Apparel Search Street FashionA street fashion blogger is a person that blogs about street fashion.  Yes, that is a rather simplistic explanation.  Well, I assume that by now you know what the word "blog" means.  And you most likely know what street fashion means.  Therefore, the concept of a Street Fashion Blogger should not leave you perplexed.

If you are not certain what I mean by "street fashion", I mean fashion trends that are born from individuals that may not necessarily work in the fashion industry.  They mix and match the clothing in their wardrobe to create interesting (and some times not very interesting) ensembles.  Some times if enough people start following a similar direction, it will turn into a full fledged "fashion trend".

Street bloggers will typically find inspiration for their blog from fashion trends that they witness in the streets.  In essence, "street fashion" is not developed exclusively by fashion designers.  However, fashion designers certainly borrow from street fashion when developing their own collections.  In all honesty, it is hard to say if design trickles up or trickles downs.  Some would say the designer starts the trends, and others would say the trends start from the streets and then move up to the fashion designers.  In reality, it is probably an equal mix between the two concepts.  I know.. You probably assumed that Apparel Search starts "all" fashion trends.  Well, fashion designers and consumers piecing together street fashion, may actually start the trends...

Street fashion is developed when fashionable people take bits and pieces from various stores and or collections and develop their own sense of style.  Or they may take a single item and wear it differently, to set the foundation for a trend.  The Street Fashion Blogger, keeps a careful watch so that they can catch a new fashion trend in it's early stages.  A good street fashion blogger, needs to have a sharp eye for fashion.  When they find something new or of interest, they will write a fashion blog post regarding the style they have witnessed.  The better bloggers, will snap a photo to capture the moment.  It is clearly very beneficial to have a photo when describing the street fashion that the blogger has viewed.  With a combination of text and imagery, the fashion blogger will explain to their viewers the fashion they have witnessed as well as their thoughts on the potential trend.

Street fashion bloggers will not only report on items they believe to be stylish.  They may also report regarding fashion disasters.

It is easy to become a street fashion blogger.  However, it is NOT easy to become a "good" street fashion blogger.

Street blogger tools:

Digital Camera

Sense of Style

Eye for Fashion

Learn about streetwear fashion styles.

Learn about street fashion.

Note: you do not have to be a professional fashion journalist or professional fashion photographer to be a fashion blogger.

Learn more about fashion blogs.  If you really enjoy fashion blogs or blogging about fashion, you should join in the discussions on the fashion blog at the Fashion Industry Network.

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Do you attend fashion week?  If you do not actually attend the fashion events, you can at least check out the fashion week photos or fashion week videos.  Do you add fashion week news, photos, and videos to your fashion blog?  If you don't, you might want to think about it.

Are you a street inspired fashion blogger?  Maybe the following links would be of interest to you.

Viral Marketing

Fashion Blog Network

How to make money with fashion blogs

Urban Fashion Group

Fashion Blog

Follow Apparel Search on Twitter.

Learn about Viral Marketing For The Fashion Companies.

Learn about in-text advertising methods that can be used by the fashion industry.

Learn about Tiny URL's.

You may also find interest in a new term created by Apparel Search called Fashion Tags.

Why the Street Became a Source

The street fashion blogger exists because of where trends actually start. Street fashion develops when fashionable people take bits and pieces from various stores and collections and develop their own sense of style from them — or take a single item and wear it differently, setting the foundation for a trend. That process happens in public, in every city, every day, and it moves faster than the collection calendar. A blogger with a camera functions as the record of that process: catching combinations while they are still personal experiments, before enough people follow them for the look to count as a trend at all.

The photograph is what separates reporting from opinion. Text can describe a witnessed style, but the image shows the actual proportions, pairings and details that made the look worth stopping for, and lets readers judge the blogger's eye for themselves. That is also why the good ones are rare: anyone can publish, but consistently spotting the genuinely new — and distinguishing it from the merely unusual or the outright disaster — is the skill the audience is really following.

Common Questions

What does a street fashion blogger do?

Watches the street for emerging trends, photographs interesting looks, and writes blog posts explaining the fashion witnessed and its potential as a trend. Street fashion bloggers report stylish finds and fashion disasters alike.

Does fashion trickle down from designers or up from the street?

Both. Street fashion is not developed exclusively by designers, but designers certainly borrow from street fashion when developing their collections — and people on the street borrow from stores and collections in return. In reality it is an equal mix of trickle-up and trickle-down.

What does it take to become a street fashion blogger?

It is easy to become one, but not easy to become a good one. The stated tools are a digital camera, a sense of style and an eye for fashion. You do not have to be a professional fashion journalist or professional fashion photographer to blog about fashion.

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