About StyleMouse
StyleMouse — the interactive fashion video show on Apparel Search
StyleMouse is the interactive fashion video partnership between the Apparel Search Company and Bus Stop 31 Productions: viewers watch fashion episodes and click items inside the video to learn more or shop. The pages in this section explain how StyleMouse works and what it can do for viewers, fashion companies and startups.
About StyleMouse
Do you have questions about StyleMouse? Try the StyleMouse FAQ.
Hi we're Charles and David Shaughnessy, brothers from Britain, and our newly adopted brother Michael from Apparel Search...
A couple of years ago, David and I hit on an innovative and entertaining solution to the online advertising revenue woes. We noticed that with the proliferation of web sites showing video, it was hard for any one site to consistently draw enough eyeballs to its content to make viable revenue. But what if the revenue followed the video itself?!
Through our company, Bus Stop 31 Productions, we developed an online fashion/lifestyle show called : " 2 Chix Who Love Stuff." In each episode, the two attractive hosts, Ty and Ash, took the viewer on an exclusive tour through the latest hot fashions, bargains, designers and styles. What made this show so unique was that every item could be "clicked" on and bought straight from the page. It was like pushing a shopping cart through the video, as you would through a department store.
The
experiment worked flawlessly, but we needed better access to, and
understanding of, the world of fashion and style. That's where Michael
and Apparel Search
came in. Michael's hugely successful portal to the universe of
Fashion has now partnered with Bus Stop 31 to present this unique
shopping opportunity to the web. The show will still be hosted by the
gorgeous Ty and Ash, but we wanted to mark a fresh and exciting new
departure for our project, so we changed its name to
StyleMouse, in reference to the fact
that all the items featured can be purchased with just one "click of the
mouse!" That's right. Instead of having to research what you see in the
videos in order to buy it, you can just "click" on it's thumbnail and
voila! you're there at Add to Cart!
So enjoy StyleMouse
and remember, to find the best bargains and fashions, just "click" the
mouse in your hand!
Note: Michael is not really the adopted brother of Charles and David... Actually, we don't think that he is related to the mouse either...
◊ StyleMouse Frequently Asked Questions
StyleMouse is a partnership between the Apparel Search Company & Bus Stop 31 Productions.
StyleMouse
Contact StyleMouse
StyleMouse Fashion
Video Directory
Common Questions
Who created StyleMouse?
StyleMouse was created by Charles and David Shaughnessy of Bus Stop 31 Productions in partnership with Michael and the Apparel Search Company.
What was StyleMouse called before?
The show began as “2 Chix Who Love Stuff,” hosted by Ty and Ash, and was renamed StyleMouse when it partnered with Apparel Search.
Why is it called StyleMouse?
The name refers to the computer mouse: every item featured in an episode can be purchased with just one click of the mouse.