ENKVegas Kicks Off
to Great Response From Fashion Buyers and Exhibitors
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New Premium and Advanced Men's and Women's Event Runs August 25-27 in the Bassano Ballroom at the Venetian Hotel In response to the growing demand for a tightly merchandised Las Vegas-based event featuring premium and advanced product for men and women, ENKVegas made its rousing debut. Featuring nearly 70 highly coveted exhibitors, the show runs from August 25-27 and is located in the Bassano Ballroom complex at the Venetian hotel. We know the quality of our exhibitors is superior, and now we are seeing that same level of retailer at ENKVegas, said Elyse Kroll, Chairman of ENK International. It's very exciting. We've created an intimate environment perfectly suited for writing business, and from the response we are receiving, it looks like ENKVegas is a homerun. ENKVegas is the latest upscale fashion trade show from ENK International, which has built its incredible reputation throughout the industry on identifying and presenting business-driven events of impeccable quality and taste. ENKVegas is a powerful Las Vegas-based alternative for both longtime exhibitors who show at ENK's New York exhibitions as well as for those who need a West Coast forum to showcase their collections to a new set of buyers.
We've been showing at Blue in New York for the
past two years and it's always been great, says
Marina Lelchuk of Buckler. Unlike other Vegas
shows where the environment is too rushed and
overwhelming, this show actually provides a much
calmer, intimate setting. It's much easier for
buyers to work the appointments. They are
actually writing orders instead of just
previewing. We had great appointments with
Saks,
Bloomingdale's
and
Nordstrom. Buyers from high-end retailers and better independent boutiques, including Frasier Ross of Kitson, Ron Herman and Mario Bisio of Mario's crowded the aisles to shop the upscale contemporary brands at ENKVegas. We had no idea of what to expect, but We've had great success so far, says Lori Lindsay of Cheap Monday. All of my appointments showed up, I picked up several new clients, and reconnected with buyers I haven't seen in a long time! Our experience at ENKVegas allowed us to work in a more intimate way with our accounts, says Scott Allgauer of Rag & Bone. The venue, ambiance and attention to detail were in keeping with the Rag & Bone aesthetic. Our accounts appreciated the private yet approachable vibe of the show.
Despite a less-than-ideal industry climate,
ENKVegas has succeeded with the perfect recipe
of quality over quantity, intimacy over size and
scope, and an environment conducive to business
getting written. It is rare when exhibitors and
buyers come together to agree on a collective
response to a trade show but it appears with
ENKVegas, they have. A complete list of exhibitors is as follows:
You are welcome to
further discuss these fashion events at the
Fashion Industry Network. October 2008 Fashion Event News |
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