Kenneth Cole Productions Financial Information |
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603 West 50th Street www.kennethcole.com October 2013 Summary: Kenneth Cole Productions, Inc. designs, sources and markets a range of fashion footwear, handbags and apparel and, through license agreements, designs and markets apparel and accessories under its Kenneth Cole New York, Kenneth Cole Reaction, Unlisted and Le Tigre names, as well as footwear under the name, Gentle Souls. In addition, the Company designs, develops and sources private label footwear and handbags for retailers. The Company markets its products to approximately 5,200 United States department and specialty store locations, the Company's retail stores, Company Stores and its e-commerce Website, as well as internationally, through its licensee partners and international retailers. It designs, markets, distribute and licenses a range of products, including footwear, apparel and accessories for men, women and children. It operates in three segments: Wholesale, Consumer Direct and Licensing. In September 2012, Kenneth D. Cole acquired the Company, through KCP Holdco, Inc. November 2004 Summary: Kenneth Cole Productions, Inc., incorporated in September 1982, designs, sources and markets a broad range of fashion footwear and handbags and, through license agreements, designs and markets apparel and accessories under its Kenneth Cole New York, Reaction Kenneth Cole and Unlisted brand names. During 2003, the Company added the Bongo trademark brand for footwear through a license agreement. The Company's products are targeted to appeal to fashion conscious consumers, reflecting a casual urban perspective and a lifestyle uniquely associated with Kenneth Cole. These products include core basics that generally remain in demand from season to season and fashion products that are designed to establish or capitalize on market trends. The combination of basic products and fashion styles provides freshness in assortments and maintains a fashion-forward image, while a multiple brand strategy helps diversify business risk. The Company markets its products to more than 7,500 department and specialty store locations, as well as through its Consumer Direct business, which includes more than 80 retail and outlet stores, consumer catalogs and interactive websites, including on-line e-commerce. The Company believes the diversity of its product offerings distinguishes the Company from its competitors in terms of product classifications (men's, women's and children's footwear, handbags, apparel and accessories), prices (from ''better'' to ''moderate'') and styling. Learn about fashion industry public companies here on Apparel Search.
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